"Bud" is a smart pregnancy companion that acts as a support system for pregnant women. Designed by Vidhi Goel and Eliz Ayaydin, the device emerged from the design brief of "Reimagining home monitoring" in the Product, Brand & Experience course of the MFA Products of Design Program. The project celebrates pregnancy for parent and child—a precious time that deserves care and attention, and a product category not yet addressed in the from a technology standpoint that is user-centric and humanistic.